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play audio

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Watch and Subscribe on:

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ALB#023 – Marketing to Schools, launching a restaurant, and posing as Wonder Woman…

In this week’s show Helen asks “What’s the most effective form of marketing  to reach my target audience which are schools and businesses looking to increase staff skills? I provide training to businesses and schools on supporting mental health and improving ‘soft’ people skills”

Kane asks “I’m the general manager of a new restaurant in Blackpool, and want to make sure my launch is as successful as possible – how can I make the most of the launch?”

John tells us how a school residential trip for his seven year-old re-affirmed his “why”, and gets us all posing as Wonder Woman for two minutes in the name of science.

Sophie asks “I have started my small business trying to sell handmade painted glasses and mugs through Etsy and also via Facebook. I would like to have some sales and be able to work from home and make a nice little business for myself. I have had no sales as yet but have been making items for friends and family as presents and gifts.” – something John describes as “Kevin Costner Syndrome”

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Some more Big ideas

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Hula Hooping for self confidence!

[/et_pb_text][et_pb_text _builder_version=”4.16″ header_font=”||||||||” header_4_font=”|700|||||||” header_4_text_color=”#ffffff” header_4_font_size=”22px” header_4_line_height=”28px” background_color=”#323d8e” custom_padding=”25px|25px|25px|25px” link_option_url=”https://staging.bigidea.co.uk/introducing-the-oh-shitometer/” global_colors_info=”{}”]

Introducing the O’Shitometer

[/et_pb_text][et_pb_text _builder_version=”4.16″ header_font=”||||||||” header_4_font=”|700|||||||” header_4_text_color=”#ffffff” header_4_font_size=”22px” header_4_line_height=”28px” background_color=”#323d8e” custom_padding=”25px|25px|25px|25px” link_option_url=”https://staging.bigidea.co.uk/alb037-how-neville-wright-turned-37p-and-his-dads-ladder-into-a-100-million-empire/” global_colors_info=”{}”]

#ALB37 How Neville Wright turned 37p and his Dad’s ladder into a £100 million empire

[/et_pb_text][et_pb_text _builder_version=”4.16″ header_font=”||||||||” header_4_font=”|700|||||||” header_4_text_color=”#ffffff” header_4_font_size=”22px” header_4_line_height=”28px” background_color=”#323d8e” custom_padding=”25px|25px|25px|25px” link_option_url=”https://staging.bigidea.co.uk/alb-50-threesixty-mortgages/” global_colors_info=”{}”]

#ALB49 ThreeSixty Mortgages podcast

[/et_pb_text][et_pb_text _builder_version=”4.16″ header_font=”||||||||” header_4_font=”|700|||||||” header_4_text_color=”#ffffff” header_4_font_size=”22px” header_4_line_height=”28px” background_color=”#323d8e” custom_padding=”25px|25px|25px|25px” link_option_url=”https://staging.bigidea.co.uk/alb44-how-jon-monks-doubled-his-sales-whilst-working-half-as-hard/” global_colors_info=”{}”]

How Jon Monks doubled his sales whilst working half as hard

[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”3.19″ background_color=”#ee1c63″ custom_padding=”0|0px|0|0px|false|false” global_module=”14678″ saved_tabs=”all” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on” da_disable_devices=”off|off|off”][/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ custom_padding=”23px|0px|24px|0px|false|false” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on” da_disable_devices=”off|off|off”][et_pb_row _builder_version=”4.16″ custom_padding=”0|0px|0|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_testimonial author=”Matt Tricot – 1upsearch” portrait_url=”https://staging.bigidea.co.uk/wp-content/uploads/2019/01/matttricot.jpg” quote_icon=”off” _builder_version=”4.16″ body_font=”Open Sans||on||||||” body_font_size=”18px” background_color=”#ffffff” border_radii_portrait=”on|100px|100px|100px|100px” global_colors_info=”{}”]

“John and Jason have been there and done it and don’t have an ego about it like many others.

I know I am better organised, better planned and prepared and more likely to succeed sooner, thanks to their wisdom and experience.”

[/et_pb_testimonial][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”3.19″ background_image=”https://staging.bigidea.co.uk/wp-content/uploads/2018/12/bg-1.jpg” custom_padding=”43px|0px|83px|0px|false|false” bottom_divider_style=”arrow” bottom_divider_color=”#ed1f62″ bottom_divider_height=”65px” global_module=”13961″ global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on” da_disable_devices=”off|off|off”][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ custom_padding=”29px|0px|0|0px|false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https://staging.bigidea.co.uk/wp-content/uploads/2018/12/little-something-about-us.png” force_fullwidth=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.16″ global_colors_info=”{}”][/et_pb_image][et_pb_text _builder_version=”4.16″ text_font=”||||||||” text_text_color=”#ffffff” text_font_size=”21px” text_line_height=”27px” header_font=”||||||||” header_3_font=”Headland One|700||on|||||” header_3_text_color=”#ffffff” header_3_font_size=”50px” global_colors_info=”{}”]

[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”3.22″ background_color=”#ed1f62″ custom_padding=”59px|0px|16px|0px|false|false” da_disable_devices=”off|off|off” global_module=”13962″ global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row column_structure=”1_3,2_3″ _builder_version=”4.16″ custom_padding=”0|0px|34px|0px|false|false” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https://staging.bigidea.co.uk/wp-content/uploads/2018/12/one.png” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.16″ custom_margin_tablet=”|||0px” custom_margin_phone=”|59px||72px” custom_margin_last_edited=”on|phone” custom_padding=”|6px|39px|0px” global_colors_info=”{}”][/et_pb_image][/et_pb_column][et_pb_column type=”2_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.16″ text_font=”||||||||” text_text_color=”#ffffff” text_font_size=”18px” text_line_height=”27px” header_font=”||||||||” header_3_font=”|700||on|||||” header_3_text_color=”#ffffff” header_3_font_size=”24px” custom_margin=”||32px” global_colors_info=”{}”]

DON’T YOU WISH GROWING YOUR BUSINESS COULD BE LESS STRESSFUL?

Could you improve your business by just 1% this week? Note: I said “improve”, NOT “grow” your business – growth might not be what you need.

More customers, more leads, more staff, more stress might be the last thing you need.

You might actually need more profit. more margin. more leverage.

You might need more time, less stress, and a business that relies less on you as the “font of all knowledge and the god-like genius through which everything must flow”.

You might need a smaller team, fewer customers, and less products.

The One Percent Club won’t help you grow your business. It’ll help you IMPROVE it – 1% at a time. Baby steps. Steady, predictable improvement – towards the kind of business you wanted when you first started – one that delivers a fantastic lifestyle, and serves you rather than you serving it.

[/et_pb_text][et_pb_button button_url=”https://staging.bigidea.co.uk/one-percent-club” button_text=”FIND OUT MORE ABOUT THE ONE PERCENT CLUB HERE” button_alignment=”center” _builder_version=”4.16″ custom_button=”on” button_text_size=”18px” button_text_color=”#ffffff” button_bg_color=”#323d8e” button_border_width=”0px” button_border_radius=”0px” button_font=”|700||on|||||” button_use_icon=”off” custom_padding=”10px|50px|10px|50px” custom_css_main_element=”width: 100%;||max-width:650px;||text-align:center” global_colors_info=”{}”][/et_pb_button][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”3.19″ background_image=”https://staging.bigidea.co.uk/wp-content/uploads/2019/01/Book-bg.jpg” custom_padding=”41px|0px|27px|0px|false|false” da_disable_devices=”off|off|off” global_module=”13972″ global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https://staging.bigidea.co.uk/wp-content/uploads/2019/01/books.png” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.16″ custom_margin=”46px||” custom_margin_tablet=”-12px|55px||55px||true” custom_margin_phone=”” custom_margin_last_edited=”on|desktop” custom_padding_tablet=”” custom_padding_phone=”” custom_padding_last_edited=”on|desktop” global_colors_info=”{}”][/et_pb_image][/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https://staging.bigidea.co.uk/wp-content/uploads/2019/01/offers.png” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.16″ custom_margin_tablet=”-52px||” custom_margin_phone=”” custom_margin_last_edited=”on|desktop” custom_padding_tablet=”” custom_padding_phone=”” custom_padding_last_edited=”on|desktop” custom_css_main_element=”margin-left:-50px !important” global_colors_info=”{}”][/et_pb_image][et_pb_text _builder_version=”4.16″ text_font=”||||||||” text_text_color=”#ffffff” text_font_size=”19px” background_layout=”dark” global_colors_info=”{}”]

John released his first book “Big Ideas… for Small Businesses” in 2017, and it shot straight to the #1 bestseller list for Small Business and Entrepreneurship on Amazon, outselling books by Richard Branson, Alan Sugar and Duncan Bannatyne combined.

Since then, it’s sold thousands and thousands of copies all over the world, and attracted more than 100 five-star reviews. But more importantly, it’s changed the lives of small business owners all over the world, who now understand that running a lifestyle business isn’t a bad thing.

I think you’ll like it…

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Join our 1200 strong Facebook Community with advice from like-minded business owners

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PO Box 74,
Plymouth, PL7 1ZN

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